Collaboration Over Competition

We partnered with the GRLZ WKND team to transform a vision into a movement. On International Women’s Day, a showcase of all-female music artists with Chicago ties took the stage at Avondale Music Hall to a packed house.

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Diversity in the Lineup & Inclusivity in the Function

GRLZ WKND was a music showcase curated to celebrate women’s empowerment.

The all-female lineup took the stage at Avondale Music Hall to squash a sis vs. sis culture where talented women are pitted against one another. We worked alongside our friends at SPKRBX to put on femme-brilliance.

Project Scope

Event Planning

Marketing

Social Media

Web Design

Brand Strategy & Development

Brand Identity Creation

Content Marketing

Content Development

Social Media Marketing

Brand & Identity

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We help build cultures around brands. The GRLZ had a vision for a concert centered around female empowerment, and we put work in to make this International Women's Day event unforgettable.

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Content Creation

Our digital marketing efforts included web design and strategically curated social media marketing. The stellar branded content we created drove people to the website, where they bought tickets to experience the event and donated to the cause of their choice.

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Social Media

From Bratz memes to UGC, we supported the GRLZ WKND social presence from launch to post-event recaps. To build the movement digitally, we curated the feed, designed custom content, and deployed the GRLZ WKND social strategy with finesse. Our efforts helped amass over 1,000 followers in under two months.

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Event Management & Activation

Pop up, slide through, and show out.

The day before the GRLZ WKND concert we hosted a pop-up at our office. DJs, photo ops, a chance to chill with the performers, and a lil merch drop. From custom decals to a ball pit. The pop-up event was the perfect pre-party to build the hype for the show.

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Testimonials

“Building culture around brands!!!👏🏽👏🏽👏🏽No one could've done it better!!🤞🏽💗”

GRLZ WKND Instagram Follower

“WE HAD THE BEST TEAM WE COULD’VE EVER DREAMED OF! I am beyond grateful for everyone at Vera and the amazing outcome of this project!💗💗”

Inesse Bencheikh, GRLZ WKND Co-founder

See All Our Work
Let’s Collaborate